Commercial foundation
Industrial management training, followed by degrees in Business Administration and Marketing & Communication.Business, digital, and technology.
A profile shaped by business experience, digital work, and real technical practice.
Commercial background, digital experience, people leadership, and a genuine working familiarity with technology.
I am interested in roles where business, people, execution, and technological reality need to work together. Depending on the setting, that can mean broader responsibility in the mid-sized sector, digital business roles, transformation work, or roles in technology-related environments.
Origins
Shaped somewhere between workshop and business yard. Today more interested in useful work and lasting responsibility than in titles or status.
Leadership experience
People leadership in corporate settings, and broader business responsibility in the mid-sized sector.Digital work
Many years of work in e-commerce, digital marketing, and digital business models.Technical practice
Hands-on experience with self-hosting, infrastructure, automation, and AI-supported computer vision.01
What Sets This Profile Apart
A profile that connects business, digital work, and technology.
The background is neither purely commercial nor purely technical. That mix matters where different functions need to work together.
Business and technology can be considered together
My background is not purely commercial and not purely technical. That makes it easier to connect business logic, digital business models, and technical realities in a practical way.
Leadership with operational proximity
I am most useful where responsibility is concrete and execution matters: when teams, structure, commercial priorities, and day-to-day decisions need to fit together.
Less driven by status, more by impact
What matters to me today is less the next title and more whether the work is meaningful and whether real progress can be made.
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Technology In Practice
Technology is not separate from the profile. It broadens it in a practical way.
In digital business, operational change, and technology-related settings, that depth helps with questions, decisions, and communication.
I do not need to stay at a purely managerial distance from technology. I can get close enough to understand the substance, test assumptions, and work credibly with specialists, without claiming to be one myself.
My interest in technology did not begin recently. Early on, it was about understanding computers, not just using them.
Today I run my own rack at home with Fujitsu servers, virtualised environments, and a range of self-hosted services.
Proxmox, open-source migration, infrastructure, automation, smart home systems, ESPHome, Frigate, and LoRaWAN are part of that day-to-day practice.
AI is part of it as well, for example in object detection within self-built surveillance systems and in practical build workflows where it genuinely helps.
That does not make me a pure IT specialist. It means I can move more comfortably between business, digital, and technical questions than many purely commercial profiles.
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Professional Path
The path started commercially, expanded through digital business, and later deepened through technology.
Not as a reinvention, but as a gradual development.
Commercial foundation, later extended academically
The foundation was clearly business-oriented: industrial management training, followed by a Bachelor's degree in Business Administration and later a Master's degree in Marketing and Communication.
Grew early into digital business
Digital exposure became central relatively early, especially in e-commerce and digital marketing, where market logic, channels, data, and execution come together.
Leadership responsibility grew in stages
In corporate roles, this meant people leadership and commercial responsibility. At Tetenal, in a mid-sized setting, it also included being part of the management team.
Corporate experience with international collaboration
The career includes corporate environments, regional responsibility, and work across functional and cultural boundaries.
Also taught e-commerce at NORDAKADEMIE in Elmshorn
For several years, I also taught e-commerce at NORDAKADEMIE in Elmshorn. That added an academic dimension and sharpened the ability to structure knowledge and connect theory with practice.
The next step should fit the actual profile
I am not looking for a narrow move into IT. More relevant are roles that combine business responsibility, people leadership, digital work, and enough proximity to technology to make that combination useful.
Technical depth broadens the range
Alongside the professional path, technical curiosity developed into practical depth. Today it helps me ask better questions, understand implementation realities, and work more effectively across disciplines.
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Further Detail
The profile becomes clearer when the underlying detail is visible.
The homepage outlines the profile. The other pages show the formal CV and a more concrete view of technical work.
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Career CV
The formal CV layer: background, roles, dates, responsibilities, and results.
Open Page02Selected initiatives
A more concrete view of the technical side through self-hosted infrastructure, field hardware, AI-supported systems, remote sensing, dashboards, and practical system building.
Open Page05
How I Think, Learn, And Work
A recurring pattern runs through the profile: understand, build, improve, and take responsibility.
That pattern shows up in business life and beyond it. Not as a loose hobby list, but as a recurring operating logic.
Workshop, technology, understanding
One grandfather was an electrician with his own workshop. That was a place for trying, building, taking things apart, and understanding how they worked. It shaped the instinct to make, fix, and understand.
Business, responsibility, entrepreneurship
The other grandfather was an entrepreneur and businessman. The evening round across the yard before locking up stood for responsibility, order, closure, and commercial thinking.
The same mindset shows up outside work as well: depth over surface, learning through practice, long-term thinking, and strong personal agency. Technology stands on its own. Everything else supports the same deeper structure.
Structured learning with standards
Sport is not just a leisure topic for me. Coaching qualifications reflect a broader pattern: when something matters, I tend to go deeper, learn systematically, and take standards seriously.
Build, repair, improve
From a Range Rover restoration project to houses, furniture, devices, and multiple trades, the same pattern shows up again and again: understand the system, take ownership, and improve it in a practical way.
Responsibility over time
I am based in both Germany and Spain and have worked across different countries. That has reinforced a broader orientation toward openness, continuity, and perspective beyond narrow borders.
I want to understand systems before changing them.
I prefer learning through practice and build judgment through real application.
I am comfortable across strategic, operational, and technical contexts.
I can speak the language of business and technology without flattening either one.
I prefer real responsibility over symbolic status.
I care more about substance than self-presentation.
Next Step
Interested in roles where business responsibility, people leadership, and technological fluency come together.
Especially relevant are broader leadership roles in mid-sized businesses, digital business responsibilities, transformation work, and technology-related environments where commercial judgment and technical understanding both help.